A New Website for Morgan Online Marketing

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Hello! It’s been a while since I updated this old SEO blog of mine – mainly due to other interests and side-projects, including epic fantasy novels and a D&D YouTube channel. (And to be completely honest with you, I kind of liked having my EU Search Awards shortlist post sat at the top anyway.) 😅

But I still do SEO freelancing! Although the website that’d served me well since 2013-14 was in dire need of a facelift.

…So I got it redesigned! And got some new headshots done, too!

morganonlinemarketing.co.uk

New MOM site screenshot
I’m actively looking for new clients at the moment (as I type this) – so if you’re interested in working with me, now would be a great time to get in touch! Cheers!

MOM Shortlisted for 2 Awards in the EU Search Awards 2021

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EUSA21 Finalist BadgeI am incredibly, incredibly proud to announce that my freelance business – Morgan Online Marketing – is a double-finalist in the European Search Awards 2021, as you can see on their 2021 Shortlist page.

I’m a finalist in two categories – “Best Use of Search – Third Sector/Not for Profit” and “Best Low Budget Campaign (SEO) (Small)” – for my work with the charity Settled.

Settled is an independent charity providing information, advice and support to EU citizens in the UK. I worked with them this time last year (Q1 2020), giving recommendations on how they could further optimise their website for UK-based EU nationals who are searching for information related to the EU Settlement Scheme (a.k.a. Settled Status) – especially those who might be in vulnerable circumstances.

Without sounding too cheesy, it was an absolute honour to work on the project – and I’m delighted that not only was I able to help a charity to meet and surpass its goals, but that my work has been shortlisted twice in a highly-recognised industry awards.

Big love goes to Carl Morris, who introduced me to the project. Thanks also to Chris Lake of Vestd, who kindly took a look at my entry form and gave pointers.

The winners will be announced on Thursday 27th May 2021. Keep your fingers crossed for me yeah? 🤞

Advice for SEO Freelancers – My brightonSEO Oct 2020 Talk

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Last Friday, I gave a talk at brightonSEO October 2020, the first time it’s been hosted online (as a result of lockdown). It was my third time speaking at bSEO (here are the links for the first two).

My talk – titled “Going Solo – The Survival Guide for Freelance SEOs (Present & Future)” – gave advice to aspiring, new, and established freelancers, which – during these difficult times – I’m hoping would’ve been useful to a lot of people.

If you missed it live, you’ll need a ticket in order to watch the talk back. However, I can share with you the slides and the talk’s transcript, which I’ll share below…

…But first:

Other freelancers give their tips

6 Freelance SEOs photo
To complement the talk, I asked six other SEO freelancers for their tips. The original plan was to include their tips within the presentation, but with a strict 20-minute timeframe, it just wasn’t doable. So what I did instead is published their tips in full over on the Anti-Sell blog.

Slides

So here are the slides:

Talk transcript

And here is the transcript (which I got by using Otter.ai):

Click to read more!

How to Get SEO Clients (Anti-Sell Style)!

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As per my previous post, I recently launched a separate, dedicated blog for all things Anti-Sell, over on Anti-Sell.com.

One of the posts is likely to be of interest to SEOs, which is why I’m signposting it here as well…

How to Get SEO Clients (in a Non-Salesy Way) gives 15 ‘techniques’ for acquiring SEO clients – whether you’re a freelancer or an agency – with sprinkles of tactical ideas and suggestions throughout. As a freelance SEO consultant myself, the vast majority of the techniques and tactics are things that I’ve done myself in order to get new SEO clients – and if there are one or two I’ve not done, then I know other SEOs who have. There’s a bunch of SEO-specific examples throughout as well.

Examples include:

  • Going to non-SEO meetups (yep, you read that right),
  • Running your own [something],
  • Contributing to Facebook groups,
  • Taking part in Twitter Q&A chats (e.g. #SEMrushchat),
  • And more!

Either click the link above or the banner below to see it.

How to Get SEO Clients banner
Happy Anti-Selling, folks. Enjoy!

Introducing… Anti-Sell, the Dedicated Website & Blog

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Long-time visitors to SEOno will have probably worked out by now that I don’t post about SEO much anymore. And that I sometimes use SEOno as a dumping ground for other types of posts: namely those related to Anti-Sell (my book), such as freelancing and networking.

Well… I’ve had lots more ideas for Anti-Sell-themed posts, so I decided to do the logical thing: anti-sell.com is now its own website! 🥳

Anti-Sell.com homepage screenshot
As it says on the homepage, I have plans for a variety of content: more networking tips, guest posts, more case studies and Anti-Sell Stories… It made sense to give it its own space rather than add them all to SEOno.

It’s been a while since I launched a new site of my own (the last one TechEvents.Wales, which was back in January 2018 IIRC). It went relatively smoothly, although all the pages’ rel="canonical" tags pointed back to the (now non-existent) test sub-domain’s pages, so I’m glad I caught that issue quickly…! 😆

Given that it’s my newest distraction project, I can’t promise that I’ll be posting any SEO posts for a while… However, one of the first posts I have planned for it is a guide on how SEOs can get more clients – so there is a bit of tie-in I guess. And I plan to target some high-volume keywords with some of the posts, so who knows – maybe it’ll make an interesting case study one day as well.

Anyway… If you’d like to write a guest blog post for it, get in touch. There’s also its own Write For Us page which has some rules and guidelines on it.

As I say at the end of the book: Happy Anti-Selling, folks.