I’m a massive, massive fan of Cracked.com – I have been for years. As an online marketer, I’ve always been interested – with sites like these – about how they go about their digital strategy. Given the types of titles Cracked.com tend to use for their regular articles, it’s quite clear that for them it’s all about encouraging click-through rate (a.k.a. the clickbait), particularly from social media sites.
They’re a fan of lists, so they often start with a number. Over the last few years, I started to notice another trend… In just the last month alone we’ve seen:
- 5 Mind-Blowing Academic Theories as Taught by Classic Movies
- 6 Mind-Blowing Archeological Discoveries Destroyed by Idiocy
- 6 Insane Game Shows You Won’t Believe Were Allowed on TV
- 5 Absurdly Fatal Injuries You Won’t Believe People Survived